💼 Sr. Digital Advertising Specialist

Company
AutoNation
Location
Fort Lauderdale, FL
Date posted
2025-01-13
Job Type
None
Industry
Marketing / advertising / PR
Description
The Senior Digital Advertising Specialist will drive the implementation of the digital marketing strategy to amplify AutoNation's paid media business, collaborating closely with both internal and external partners. Regular interaction with senior leaders in the Marketing division is essential, ensuring alignment with broader business objectives. This role will share financial responsibility for the paid search marketing, paid social marketing and programmatic display marketing channels...See full description
Important Skills Hard skillsSoft Skills
Digital marketing Data analysis Search engine optimization Pay-per-click advertising Social media marketing Google Analytics Content creation Analytical thinking Creativity Communication Problem-solving Teamwork
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